Biz-tainment

Business Partnership between Giants. MUMM Champagne and David Guetta.

Maison MUMM is proud to announce its partnership with internationally acclaimed DJ and music pioneer David Guetta, on the launch of his track ‘Dangerous’.

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Maison MUMM has partnered with DJ and music pioneer David Guetta on the launch of his track ‘Dangerous’. This marks the first time the House has partnered with an innovator from the music industry.
Maison MUMM has partnered with DJ and music pioneer David Guetta on the launch of his track ‘Dangerous’. This marks the first time the House has partnered with an innovator from the music industry.

This marks the first time the House has partnered with an innovator from the music industry. David Guetta is one of the world’s most iconic DJs and has truly changed the face of dance music, selling over 8 million albums and 40 million singles worldwide. The unique partnership will be featured in an innovative music video launch set to excite music lovers around the world. The full reveal will follow.

As a proud sponsor of Formula One, MUMM Champagne, together with David Guetta, are bringing to life the indescribable thrill and emotion of motor sport, with a never-before-seen innovation, to be unveiled alongside the full track video.

Speaking about the partnership, David Guetta comments: “I am very excited about our collaboration and proud of what I have been able to create with MUMM Champagne. As a DJ there is always a need for me to break boundaries and create new experiences for music lovers. MUMM shares this passion with me and this is why it is a great honour to be chosen as their first music partner.”

Phillippe Guettat, Chairman and CEO of MUMM Champagne remarks, “Through working with David Guetta we have been able to create something that is truly spectacular and we are thrilled to bring this exciting first to the world.”

View Dangerous video clip teaser here:WWW.GHMUMM.COM

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