Coffee Break

Which Aspects of Your Business Operations Can You Outsource?

Are you struggling to find all the hours in the day needed to carry out all the operations that your business needs? Do you feel insufficiently qualified to successfully carry out every task yourself? If you answered “yes” to either of these questions, it may make sense for you to consider outsourcing.

What is Outsourcing?

Outsourcing is hiring individuals or companies who do not work for your business to carry out certain tasks that are essential or useful to the successful operation of your business. Carrying out these tasks yourself, or delegating them to an employee in your organization, is known as insourcing.

What Are the Advantages of Outsourcing?

Outsourcing can save you and your staff time that can be used on other tasks. Outsourcing also enables you to use the expertise of qualified experts, who can dedicate all of their time to that specific field rather than having to balance different skills to the detriment of each one.

Outsourcing can also be a useful networking tool. It is almost always useful to make business contacts. A company or individual that you hire may direct their other contacts to your business, and vice versa. This can be a mutually beneficial arrangement.


Cybersecurity is an area where expertise and attention to detail is key. Neglecting the cybersecurity of your organization can lead to data breaches and even bankruptcy. Outsourcing cybersecurity to professional experts is usually a wise move.


Marketing is essential for attracting new customers to your business. However, you can often find yourself and your staff so busy with serving existing tasks that you have no time to work on marketing strategies. Not to mention, plenty of digital marketing techniques are difficult and time-consuming to learn yourself. If you need a quick increase in traffic to your online store, outsourcing marketing to Shopify SEO services can be effective.


Accounting is one of the most common functions of business operations for companies to outsource. Getting the accounting process wrong can result in loss of profit, upset customers, or even legal troubles. Putting your accounting in the safe hands of a professional can save you many headaches, and qualified accountants can often give financial advice when it comes to taxes too.


Human Resources may seem like an aspect of business that you cannot outsource. Surely effective HR requires a personal touch, and knowledge of the workplace and employees? This is not necessarily the case, and qualified HR specialists can actually be more effective than inhouse HR managers.


Administrative tasks such as scheduling meetings and tasks, keeping records, and email inbox management can often be outsourced to other companies. There are even virtual assistants that can take the burden of these tasks off your shoulders!


Employee training is a very common aspect of business to outsource. Whether you are sending an employee to a management training course or hiring in training providers to give a talk on health and safety in your workplace, outsourcing training can be a good idea.