When you’re a new business, you want to do all you can to stand out from the crowd. This means being visible on search engines, having a good social media presence, and presenting your brand in a way that you come across as safe and trustworthy. All...
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Meta Descriptions: Google Analytics is an incredibly powerful web tool for digital marketers to track and monitor the efficacy of their marketing efforts. Using this tool to analyze the success rate of your marketing efforts is simply the best...
Google has become the most widely used search engine in the entire world. We use Google for virtually everything, from finding out insignificant things to things that are terribly important to us. Google dominates the internet’s highways and...
The success or failure of a business usually depends on the marketing strategy it uses in its operations. Every company aims to attract more customers so that it can generate more revenue. Therefore, it is essential to implement a marketing...
Photo by Benjamin Dada on Unsplash Are you a PPC professional looking for ways to expand your business? Google Ads offers helpful automation tools for PPC professionals, that have many benefits that you can reap. If you know what the demographic of...
The rise of mobile Internet has dramatically changed our lives in numerous ways. Indeed, it is hard to really estimate the kind of effect that mobile Internet has had on our daily activities. In the beginning of mobile data, it was not entirely user...
Named one of Europe’s 50 most inspiring women in tech in 2015, Dr Sue Black is a champion for women in computing. She’s been called a ‘tech rock star’ and a ‘tech evangelist’, thanks to her inspiring work that is moving us towards digital...
